GMI Blog

Who Is Our Nonprofit's Customer?

Today, we dig into the second of Peter Drucker’s five simple but powerful questions. Question 2. Who is our customer? This is a tricky...

5 Questions for Nonprofits: Start with What Is Our Mission

Peter Drucker offers the “Five Most Important Questions You Will Ever Ask About Your Nonprofit Organization.” We start with the first...

Smart People Make Dumb Decisions

“It is not supposed to be easy. Anyone that finds it is easy is stupid.” Charlie Munger: Vice Chairman of Berkshire Hathaway Smart people...

Eliminate Noise – So Customers Will Listen

Use the 7 Elements of Great Storytelling to Grow Your Organization by inviting your customer to be the Hero.

Your Mission (or purpose or why)

Contact Wes Legg about your mission.

Your Mission - Public & Internal

Mission statements focus the organization on action. If your team cannot recite the mission statement, you are not on a mission....

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